Superstore Business model | case study | How super market like d-mart,Reliance fresh and big bazaar earns money

How super market like d-mart,Reliance fresh and big bazaar earns money

Hello all viewers
This is Azaz kaladiya
Today I tell u how superstore earns money what is super market business model

So without wasting time
Let's start



Super market same business model of any retailers store but super market are getting high revenue and give big discount of purchase

Why super market give very high discount??

Guys super market is big brand like d-mart, big bazaar, reliance fresh they are buy high quantity of products for direct company and that's why they pay very less prize because they bought very hugh quantities and that why they give big discount and make money in same terms retailers not give high discount because they are not purchase high quantities of products and that why they can't sell on chip prize only super store can do

How superstore gives buy one get one free offers?

If u get any products on buy one get one free so u can see that products expire date that products expired in 3 months so if company give that products is distributer and then wholesale and then they products go to retailers so they can take too much time
And if products are expire so retailers get back that product to company and company make loss thats why company sell that types of products to direct superstore like D-mart, big bazaar, reliance fresh and they purchase high quantity so they can sell like buy 1 get 1 free offers

Example

If 1 juice bottle prize is 100
And that products expires date are come in next 3 month so company contact supermarkets and tell him about her products and because supermarket buy Hugh quantity so that juice bottle prize cost is only 25 rupees 

So that all products buy superstores and deliver all products on all of store's and they give offer of buy 1 get 1 free  and thats why they make profit's and people see buy 1 get 1 offers so public are always buy that products so all products sold out and supermarket get high revenue of money

Advertising and branding

In many supermarket stores u noticed some of brand's label and many more about that brand so why they make label of that brand because that brand gives advertising money to supermarket malls like d-mart, big bazaar, reliance fresh...

So they make lots of money guys in this business u can need very high margins of money to invest.

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